A Giant Step in Retail Innovation
iTrolley is the most advanced application of its kind and was designed to make shopping for groceries faster, more efficient and less stressful. No more pacing the isles of supermarkets in search of goods, or searching for busy staff members to ask for the items you’re looking for. iTrolley will scan items and build a map of their locations which you can then use to navigate the store whilst there, or on your next visit.
But even if you’ve never been to that particular store before, as an iTrolley user you are – by default – able to download location data from somebody who has visited the store previously and use the intuitive search or voice commands to locate items using Augmented Reality (AR) to signpost the location in an on-screen, 3-dimensional format.
Users can also be directed to items using audible cues if they so wish which; a function that is central to iTrolley’s accessibility tools.
With iTrolley, pacing the shopping isle searching for items becomes a thing of the past.
iTrolley is Smart
Whilst we applaud the raft of modern technological advances, we think technology should be complimentary and add practical benefit to the human experience. After all, life can be complicated enough. iTrolley streamlines grocery shopping by enabling users to generate personalised shopping lists and categorise items by food type e.g. fruits, veg, and meats, or as macro and micronutrients: proteins, carbohydrates, fats, vitamins, minerals. Click on the icons below to learn more about how iTrolley works and the powerful tools that make this app possible.
Product Recognition
AI Powered Shopping
Product Location
Blockchain Technology
Spatial Audio Navigation
Community-Led
Shopping re-imagined
iTrolley ecosystem
Application Pathways


Our business model presents distinct opportunities within the retail space and beyond, connecting Augmented Reality with Spatial Audio and Artificial Intelligence. We are the solution looking for a problem.
